Information marching across the page by ranks and columns looks more purposeful than when it’s milling about in paragraphs. But, even with a computer, laying out a table is labor-intensive.
The layout below will provide some useful guidelines. It exemplifies a “formal” table of the kind scientists and scholars construct when they have categories-within-categories of data [...]
Being in the multimedia biz, I’ve often heard (and even cited) bromides like “we remember 10% of what we read, 20% of what we hear, 30% of what we see, 50% of what we see and hear.” This is totally bogus, according to this guy.
The so-called “Weiss-McGrath retention study” is referred to [...]
For if the trumpet give an uncertain sound, who shall prepare himself to the battle (1 Corinthians 14:8).
In a 2-Minute Explainer, there’s time to utter about 250 words. Consequently, the rule from Strunk and White’s Elements of Style, “omit needless words” is frequently invoked here. My favorite prescription for using fewer words is from Samuel [...]